At holidaycottages.co.uk, we’re on a mission to spread holiday happiness by celebrating the beauty of the UK and the joys of self-catering getaways. As part of this, we invited our guests to nominate their favourite holiday destinations, or as we like to call it, their happy place.
From the verdant clifftops of the South West to the rugged moorlands of the North, over 12,000 guests reached out to us with their happiness hotspots and stories, and what a joy it was to read the nominations!
Read on to discover the best UK holiday destinations among our guests; uncover their happy place memories and find guidance on each region’s most popular locations and things to do.
Skip to destination:
1. Cornwall | Nautical charm and sun-soaked joy
Cornwall’s golden beaches and hidden coves combine with dramatic walking trails and family attractions to earn the county a top spot among guests seeking holiday happiness. We’re not surprised to see this – the UK holiday capital also features in our most-viewed cottages for 2025 and amongst the top destinations in our Travel Trends survey!
Outdoor enthusiasts can create unforgettable memories as they explore the South West Coast Path or cycle the peaceful Camel Trail. Families are spoiled for attractions such as the world-famous Eden Project, Tintagel Castle, St Michael’s Mount and plenty more, while seaside lovers have a seemingly endless choice of expansive beaches, quaint fishing villages and bustling harbours to uncover.
"A wonderful week spent in Newquay with my two daughters and their families. Great weather, lots of beach time in the day, and family games in the evening! I’m happiest when I’m sat on a sunny beach watching my grandkids have fun together.”
Holiday cottages in Cornwall
2. Devon | Golden sands and national parks
Devon’s earthy cliffs backed by verdant fields blend seamlessly into tranquil countryside and two iconic national parks, earning this coastal county second place among our joy-seeking guests. From the English Rivera and surf-paradise North Coast to the wildernesses of Dartmoor and Exmoor, Devon holidaymakers have all the ingredients for total happiness at their fingertips.
Surrounded by Cornwall, Dorset and Somerset, Devon offers the perfect base for a South West adventure. Whether you’re seeking traditional bucket-and-spade days on the beach, cream teas in country estates, or days of walking and wildlife spotting, you’ll find it all in Devon.
“Every holiday we’ve had in Exmouth has been special, whatever the weather – it’s so scenic and pretty! I’m happiest when I can relax whilst knitting during bad weather and leaving little crochet fish, boats and birds for people to find.”
Holiday cottages in Devon
3. Cumbria | Vast lakes and happy hikes
Far-reaching and dramatic; Cumbria beckons with its Irish Sea coastline, historic towns and villages, and pretty national landscapes such as the Solway Coast and Arnside and Silverdale. But let’s be frank, the jewel in this county’s crown is the fabulous Lake District National Park.
A paradise for all those who find happiness through hiking and cycling, wild swimming, dining in country pubs and discovering castles; Cumbria’s Lake District calls out to holidaymakers seeking anything from adventure and thrills to peace and serenity.
“I love finding a grassy spot near Buttermere Lake, lying flat on my back and watching the clouds and birds pass over while feeling the warmth of the sun – just peace, quiet and nature. I’m happiest when I’m enjoying a break and creating memories with friends and family.”
Holiday cottages in Cumbria
4. Norfolk | Historic gems and sandy stretches
From uncovering the history of the British royal family at the Sandringham Estate to sun-soaked hikes on the coast and happy days cruising the Broads’ peaceful waterways; a holiday in Norfolk promises total joy in the East of England.
Soft and sandy beaches wrap around the county, while further down the coast, the Broads National Park offers endless opportunities for drinking in waterside pubs after navigating its vast series of rivers. Inland, the vibrant city of Norwich is great for a day of cultural attractions, shopping and dining, while other popular spots include Thetford Forest, the Bickling Estate and Oxburgh Hall.
“We love Hunstanton, or ‘Sunny Hunny’. Our youngest daughter took her first steps there during Easter – an incredible moment as my husband and I were there along with our two other daughters. I’m happiest when I see my family relaxed and enjoying themselves.”
Holiday cottages in Norfolk
5. North Yorkshire | Ancient coastlines and rugged moors
Enchanting and varied, North Yorkshire earns fifth place on our guests’ list of the best UK holiday destinations. Encompassing both coast and countryside, the region’s breathtaking landscapes are sure to fill any holidaymaker with total joy.
Hike to happiness as you uncover the rugged Yorkshire Dales and North York Moors national parks; hug the coast as you follow the scenic Cleveland Way National Trail, and along the way drop into gorgeous seaside settlements such as Robin Hood’s Bay and Saltburn-by-the-Sea.
“The first weekend away with my boyfriend was in York – he’s now my husband of 20 years! I’m happiest when I’m with my kids and husband, enjoying our holidays and eating in delicious restaurants.”
Find joy in North Yorkshire
Holiday cottages in North Yorkshire
6. Northumberland | Roman history and open skies
Discover holiday happiness as you hunt for castles around Northumberland or stargaze from the scenic spots across Northumberland National Park. Known for its rich history, vast skies and dog-friendly coastline, this dramatic county sits sixth on our guests’ list of most joyful UK holiday destinations.
Lovers of history can follow the Roman remains of Hadrian’s Wall – a UNESCO World Heritage Site with plenty of opportunities for hiking and picnicking. Elsewhere, imposing castles await discovery, with Alnwick, Bamburgh and Dunstanburgh topping the pile. For something a little different, explore tidal Holy Island and look out for local wildlife, medieval monasteries and even more castles.
“I’ve visited Northumberland’s towns and beaches throughout my life, creating many memories from a child to an adult – it feels like going home! I’m happiest when I’m with my family, walking along the beach and paddling in the sea, before calling into a cosy cafe.”
Find joy in Northumberland
Holiday cottages in Northumberland
7. Dorset | Jurassic joys and seaside bliss
While Devon and Cornwall lead the way for South West counties in our survey, don’t let Dorset’s incredible Jurassic Coast, fossil-rich beaches, and verdant countryside slip under your radar. This beautiful region combines history with coastal splendour to offer a holiday destination that guarantees joyful adventures.
Follow the Dorset shoreline on foot as you set out for a day of happy hiking. Along the way, discover seaside gems that include the limestone arch of Durdle Door, picturesque Lulworth Cove and the busy streets of Weymouth, Swanage and the Isle of Portland.
“I loved watching the joy on my children’s faces when they got their first glimpse of the sea. We went fossil hunting on the beach, followed by fish and chips and ice cream. I’m happiest when the sun is shining and I’m enjoying an uplifting book.”
Holiday cottages in Dorset
8. Pembrokeshire | Country rambles and quaint harbours
Home to the UK’s only designated coastal national park as well as historic towns and charming fishing villages, the Welsh county of Pembrokeshire promises all things natural wonders, local wildlife and thrilling water sports.
Set off on coastal rambles, savour Welsh cuisine in local pubs and restaurants, or try your hand at surfing, coasteering and kayaking during your quest for happiness in Pembrokeshire. History lovers can head to Pembroke Castle or the Neolithic tombs of Pentre Ifan, while seaside enthusiasts will want to uncover the likes of Tenby, Barafundle Bay, and Skomer Island – there’s no end to the scope for adventure in Pembrokeshire.
“I love family beach days in the summer, whatever the weather! Playing games of cricket or beach bowls in the rain while everyone else vacates! I’m happiest when I’m enjoying a walk with my family and dog along Tenby South Beach.”
Find joy in Pembrokeshire
Holiday cottages in Pembrokeshire
9. North Wales | Charming villages and verdant valleys
Brimming with far-reaching natural landscapes, medieval castles and abundant opportunities for outdoor adventures, North Wales sits ninth on our list of most popular holiday destinations in the UK.
Highlights include the UNESCO World Heritage Site Caernarfon Castle, the colourful Italianate village of Portmeirion, and the ever-dramatic Llyn Peninsula where fantastic beaches await. While these are popular spots, the region’s headline act is Eryri (Snowdonia) National Park – a magnificent expanse of mountains, valleys and lakes, where guests will find plenty to do and see.
“I’ll always remember my first time visiting North Wales and seeing the small cottage where my grandmother was born – it bought back so many happy memories of her. I’m happiest when I’m out walking, usually solo, as the peace and quiet removes the stress and I’m at one with nature.”
Holiday cottages in North Wales
10. Suffolk | Open countryside and colourful shores
Rounding off our guests’ most popular holiday destinations is the tranquil eastern county of Suffolk, where beach hut-lined sands, traditional piers and cultural attractions await. Whether you seek happiness on the coast or in the countryside, you’re sure to find it in Suffolk.
For quintessential British beach days, head to the vibrant spots of Southwold, Aldeburgh, and Walberswick. Embrace the local heritage with traditional afternoon teas or call your furry friend for a dog-friendly Suffolk day out. For wildlife lovers, RSPB Minsmere Nature Reserve awaits, as does the ever-peaceful Suffolk Coast and Heaths National Landscape.
“Our daughter grew up on summer holidays to Southwold. She is now 21 and still likes to share holidays with us to get away from it all and relax on the beach. I’m happiest when I’m unwinding by the sea.”
Holiday cottages in Suffolk
Find your happy place in 2025
If our guests’ happy place nominations and holiday memories have stirred your sense of adventure, then why not leave the ordinary behind and embrace a new experience by hitting the link below and exploring our range of UK holiday cottages? Your happy place is just a click away!
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