Looking for some staycation inspiration? We’ve looked at survey results, social media mentions and data from Visit England to compile the UK’s most popular, and most underrated, destinations. Whether you’re looking for a seaside getaway in Cornwall or a city break in Edinburgh, you’ll find some ideas for your next destination on our map.
Information
We’ve sought out the UK’s 30 most popular destinations and 30 most underrated destinations using a combination of surveys and data.
Each of our destinations has been given a Popularity Score or an Underrated Score. This score has been determined based on the percentage of people who visited that destination within the last 5 years, the number of visitors the region had in 2017 and the number of social posts about the town there were within a year-long window.
Simply click the map points or the locations on the list to get inspired!
Sources:
- Percentage of people who have visited a town with the last 5 years: survey of 2000 UK-based respondents in March 2019 carried out by Edit.
- Number of region visitors in 2017: https://www.visitbritain.org/sites/default/files/vb-corporate/Documents-Library/documents/England-documents/40413193-260c_gb_tourist_2017_annual_report_v17.pdf (page 5)
- Number of social posts: data gathered from Linkfluence between March 2018 and February 2019.
